What Happens When Siri Can Summon Video on Demand

You use Siri for numerous simple/quick tasks, and Apple Intelligence further strengthens Siri’s capabilities and app integration. And yet, Apple has not announced any plans for Siri-generated video. However, with Apple Intelligence rolling out and advancements in AI video generation, it no longer feels like science fiction.

This article discusses how Siri could generate short videos on demand (via voice/txt), what currently exists, and what needs to be done for it to become practical.

How AI Video Generation Could Redefine Siri’s Role

If you could ask a bot to make an AI video, you’d have your request instantly turned into a short clip.

This means that the way you interact with your devices may change. With Apple Intelligence, Siri can already understand natural language in a much more human-like way. Pair that with AI video generation, and you have a whole new layer of visual storytelling.

What Would Change

• You could get step-by-step demonstrations (e.g., examples, guides, workout routines, etc.).
• You could get a visual (short vid) summary of complex information and/or long text.
• Reduce app-hopping by generating and viewing in one place.

For everyday users, this means less digging through the apps and editing tools and more time watching information unfold in a clear, natural way.

Apple’s Unique Ecosystem Multiplies The Possibilities

• Videos could be dropped straight into iMessages or shared on FaceTime.
• If you want to save them for later, save them to Notes or Photos.

Even Professionals Would Benefit From This

• Clips Siri could generate would serve as fast prototypes or draft content for Final Cut Pro projects
• You can draft placeholder visuals for scripts, briefs, storyboards, etc.

This integration would enable Siri to transition from a helpful voice to a creative partner.

Everyday Situations Where Siri Could Create Instant Video

This idea of Siri generating videos and having it slide seamlessly into your life sounds futuristic. But the concept of ChatGPT once sounded futuristic, and look where we are now.

The use cases you’re about to read actually aren’t far-fetched at all because they build on things people already do with their iPhones, iPads, Macs, watches, etc.

They’re all basically looking for instructions, sharing content, and finding ways to keep themselves entertained.

Work & Productivity

When you’re at work, you spend a lot of time on tasks that could be much simpler if you had some visuals. Siri could create instant training clips for new employees, helping them learn what they need to do without needing manuals.

For instance, if you are working on a project, you could ask Siri to give you a quick ‘explainer’ video, which can be used as a tool to explain what needs to be done to the rest of the team.

The ultimate assistant.

Education & Learning

A student struggling with math could ask Siri for help and receive a step-by-step video walkthrough that explains the entire concept in a way that’s easier to understand. Additionally, the level of explanation could be easily adjusted to meet the user’s needs/level of understanding.

Meanwhile, teachers could generate short recap clips to reiterate key lessons and give students a more engaging way to review the material outside class.

And think about how cool science experiments could look if you had videos.

And history? Nobody would ever complain that it was boring again.

Entertainment & Creativity

The average user spends 4 hours and 37 minutes on their phone every day. Now, add the time you spend on your iPad and/or MacBook, and you have a nice chunk of time you spend on your devices.

Is all that time spent in a practical way? Hardly.

But that’s okay because we all need entertainment.

Siri can generate short skits or playful animations on demand, keeping you entertained. It could also create personalized video greetings for birthdays and special occasions, so you wouldn’t have to spend time and money on cards.

If you love Apple’s photo features, Siri can even extend Live Photos or regular snapshots into animated clips, reviving your memories in a personal yet creative way.

Conclusion

What would happen if Siri were able to set a reminder and whip up a video?

It would go from a sidekick to a remarkably creative teacher, assistant, chef, personal trainer… Maybe even a comedian. We’re not there yet, of course, and Apple still has a good deal of technical and ethical conundrums to solve.

But given the pace of innovations with AI (and Apple’s knack for turning wild ideas into everyday features), none of this sounds crazy.