Drivers eager to get behind the wheel of Audi's e-tron will finally be able to reserve one on September 17, when the car will be debuted in San Francisco, Calif. While Audi still won't say what the car will ultimately cost, customers will need to place a $1,000 deposit down when they sign up — a fee that will be refunded says Audi, once the car is paid for and delivered.
The e-tron is an all-electric, five-passenger SUV that is the first of three all-electric cars that Audi plans to "debut," it said by 2020. The car is being built on the same platform as Porsche's Mission E initiative, and will have 150 kW high-speed charging — able to get the car to an 80 percent charge in approximately 30 minutes. The e-tron will also have dual electric motors and a 95 kWh battery which is expected to give it a range of about 310 miles.
Once they sign up, customers will be able to follow their car's development online and with a local dealer, said Audi on its site.
"We're introducing a premium, customer-centric vehicle in a premium, customer-centric way," said Scott Keogh, president of Audi of America, in a release. "With our owners and our dealers, this process allows us to offer transparency from reservation and build all the way through delivery."
Audi had previously debuted an e-tron prototype in recent months, at a price of about $85,000, even taking deposits in Europe. The company states that the prototypes, of which there are 250, are still "…undergoing testing in all conditions on four continents to prove they're worthy of the rings," according to its site, referring to Audi's logo.
Whether that's what it will take for U.S. drivers to get into one of these vehicles won't be known until Audi opens up reservations for the e-tron SUV on its site.